Royal Ascot At Home

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Royal Ascot might not be going ahead in it’s usual spectacular form this year but that doesn’t mean we have to miss out on the fashion fun!  The spring/summer event season has been particularly difficult for small occasion wear businesses this year so I’m happy to be showcasing a few on this page during “Royal Ascot At Home”, some of whom are offering exclusive discount codes to my followers alongside charity donations. So if you’ve got a postponed wedding to attend later this year or next year,  now is a good opportunity to plan ahead and support these small businesses whilst also helping to raise money for charities helping those affected by Covid-19. Or even if you haven’t got a wedding to go to I think we could all do with a lockdown treat!

Click here if you would like to make a direct donation to the Royal Ascot Charity Appeal

Find out more about the charities the appeal is raising funds for here.

 

Featured Brands:

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VAII   LR

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I’ll be posting a new premium hat on my Royal Ascot at Home page each day, Monday 15 – Saturday 20 June up for sale at  The Cotswold Hat Club. 20% of the purchase price will be donated to the Royal Ascot Charity Appeal.


 

Unless otherwise stated the discount codes mentioned below will be valid from 14-30 June 2020 

 

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Lalage’s designs combine classical elegance with distinctive detailing for a look that embodies sophistication and style.  Her collection is feminine but without the frills so ideal for a wide range of occasions from work to weddings. This dress coat is one of my favourite styles as I think it flatters most figures and is easy to wear – I love the little brocade detailing on the cuffs and front fastening. Lalage also has a great collection of stylish handbags in a wide range of colours, handcrafted in Italy and Spain, using the finest Italian leather.

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10% of sales at Lalage Beaumont during Royal Ascot week will be donated to the Royal Ascot Charity Appeal. (Quote The Lady’s Maid when purchasing).

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Rachel Trevor-Morgan holds a Royal Warrant as Milliner to HM The Queen and operates from a 17th century atelier in St James’s, London. She is renowned for her beautiful handwork and design resulting in the glamorous, feminine elegance on which she has built her reputation. Her success arises from a passion for her craft, and an understanding of the balance required for a hat to flatter and finish an outfit.

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Rachel Trevor Morgan is currently holding a special sale with 50% off her SS20 collection.


 

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Mojo and McCoy sell a wide range of unique labels including Saloni, Beulah and Temperley. They are offering my followers 20% off full price items using the discount code: theladysmaid20 

 

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Wilbur & Gussie is a British handbag brand created by London-based design duo Brett Tyne and Lucy Lyons who named the brand after their childhood pets. The classic envelope silk clutches are perfect for accessorizing elegant occasion wear and I love the way you can add a touch of whimsy by customizing the clutch with a brooch – they have everything from a frog to a fish! Their clutches have the royal seal of approval too and have been carried by The Duchess of Cambridge and The Duchess of Sussex .

Wilbur & Gussie are currently donating 10% of all sales to the World Health Organisation’s COVID-19 Solidarity Response Fund. All purchases made with the code: TLMRAINBOW will receive a free rainbow crystal brooch pictured above.

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Caroline Charles has run a successful fashion business for 50 years.  A popular designer with the late Diana, Princess of Wales, Caroline was made an OBE in 2002. Her classic and colourful dresses and coats are a perfect choice for formal events like Royal Ascot. She also has a really pretty range of tea dresses for more casual summer occasions. This pretty pastel “fleur” dress is one of my favourites.

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10% off full price items at Caroline Charles is available during Royal Ascot week and 10% of profits will be donated to the Royal Ascot Charity AppealDiscount code: THELADYSMAID10



 

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Susan Caplan is a luxury vintage costume jewellery brand combining both vintage and contemporary style. There’s something for everyone here – from classic elegant pearls to big bling brooches!

15% off all jewellery at Susan Caplan is available with my discount code and 10% of profits will be donated to the Royal Ascot Charity Appeal

Discount Code: LADIESMAIDxSC

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ethereal

Ethereal London create some really feminine, elegant silk dresses all designed, sourced and produced in the UK. I love the way their dresses offer various sleeve lengths and hem lengths to cater for different tastes. Two of my favourites are the Ophelia Dark for autumn/winter and the Ophelia Light for spring/summer.

Etheral London are offering 10% off their full collection using the discount code: ladysmaid10. 10% of sales will be donation to the Royal Ascot Charity Appeal.

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Camilla Rose hats always add a fun flourish to you occasion wear. I find they’re perfect for those hard to accessorise multi-coloured dresses. The Volute in emerald green is a particular favourite of mine,

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10% of sales at Camilla Rose during Royal Ascot week will be donated to the Royal Ascot Charity Appeal. (Quote The Lady’s Maid when purchasing).


 

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Screen Shot 2020-06-13 at 11.11.20I’ve long been a fan of the timeless elegance of Katherine Hooker coats. They currently have a sale on with up to 65% off and a new Spring/Summer collection of pretty floral tea dresses.  Katherine Hooker are offering 10% off during Royal Ascot week and a 10% donation on profits to the Royal Ascot Charity Appeal.


 

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Sargasso & Grey make “shoes that don’t squeeze” featuring a wider toe box to  give feet a little extra breathing space. They use memory foam padded insoles for softness underfoot, and breathable arch supports to help tired feet feel fit and fresh. A perfect choice for Mother’s of the Bride on their feet all day!

15% off all shoes and bags at Sargasso & Grey and 10% of profits will be donated to the Royal Ascot Charity Appeal

Discount Code: ladysmaid


 

LR

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Lisa Redman‘s silk velvet headbands and bows are handmade in Lisa’s Notting Hill studio and hand embellished with enamel pearl and Swarovski crystal.

Available to pre-order in all the colours of the rainbow seen below.

Please contact Lisa Redman for enquiries or to pre-order.

10% of sales at Lisa Redman will be donated to the Royal Ascot Charity Appeal.



 

VAII

VAAI London is an emerging designer creating elegant dresses and silk separates with an Eastern influence, designed in London and made in ateliers in the UK or New Delhi, India. I’m a dress person usually but I love their silk palazzo pants. They currently have a sale on with up to 40% off selected pieces and are donating 10% of sales to the Royal Ascot Charity Appeal on purchases made with the code: THELADYSMAID. Vaai will be at the Luxury Designer Collective Pop-up in Marylebone from Tuesday 16 June.

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Katya Wildman, a former television costume designer couldn’t find the right dress for her curves so she went ahead and designed one and Bombshell was born!

Katya is an expert in designing dresses with draping and panelling in all the right places to flatter the female form. My favourite style is the new silk Grace tie front shirt dresses in these rich emerald and regal purple colours.  Bombshell is offering my followers 15% off during Royal Ascot week. Discount code: LADYSMAID15. 5% of sales will be donated to the Royal Ascot Charity Appeal.

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Keep an eye on my Royal Ascot At Home webpage for more updates next week!

 

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Royal Ascot

With the outfits finally sorted for Royal Ascot week (just about – I’m still awaiting a delayed delivery on Monday… )  I thought I’d do a post on some of the more boring but equally essential wardrobe preparations for Royal Ascot. Some of you have been messaging on Instagram stressing about umbrellas, and I’m a bit stressed about it too! It’s not an accessory I wanted to incorporate into my Ascot outfits. But with a couple of days to go and showers in the forecast I think it’s best to take one – rain and millinery are not good friends. I featured some transparent birdcage umbrellas in my Insta stories yesterday by Fulton – the brand used by HM The Queen who matches the trim of her brolly to her outfit. Not only does the birdcage style enable the public to see her clearly – it also enables her to have a good view of them and the horses of course! They’re so identifiable to HM, so I would be reluctant to carry one myself! The high birdcage style would be good for shielding showstopper hats though.

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I’m opting for a classic walking umbrella by Fulton – this one has a rose lining which will add a bit of cheer to the sombre weather.

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If you want to be a really fancy Nancy you could get one of these umbrellas from James Smith & Sons. I love that this kind of shop has survived – founded in 1830 and still housed in the original Victorian building. It’s worth a visit to marvel at a little slice of  history.

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The other main concern is a soggy ground threatening your expensive suede shoes. Make sure you use a suede or leather protector spray on your footwear to protect it from the elements. Liquiproof was recommended to me by an Instagram follower who swears by it.

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The weather is warming up and I know many people prefer to go tightless these days, but I will be wearing hosiery – If you’re wearing high heels all day the chances of your feet rubbing and causing blisters are much higher without them – and if you’re attending Ascot more than one day you’ll want to preserve your tootsies! These are my favourite summer tights – 5 denier cooling tights from M&S – they’re the lowest denier so barely there and have a natural sun tanned look to them. If you’re prone to your foot slipping out of your shoe you could get tights with a grip on the sole like these ones.

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Rachel Hawkins of The Cotswold Hat Club is a regular at the races and she recommends ibuprofen spray to protect your feet from swelling in your high heeled shoes – the things we do to look stylish ladies!

Gel insoles placed inside the shoe will also offer some comfort by cushioning your foot – The Duchess of Cambridge reportedly uses these ones from Alice Bow. I sometimes use Party Feet – small invisible gel inserts that protect the ball of your foot and are particularly good if you’re wearing sandals.

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One of my clutch bags is teeny tiny so I’m taking an equally teeny tiny portable charger for my phone – no cable is needed and it’s about the size of a lipstick.

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Some followers have planned summery outfits and are worried about being cold – adding a jacket to floaty dresses will spoil the outline of the dress so I would recommend wearing a vest underneath if you feel cold and brave the bare arms!

I think that’s all the Ascot accessories prep I can think of – I’m off to steam my dresses for next week and pray for sunshine!

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What to wear – Royal Ascot

With a week to go until Royal Ascot gets underway, I thought I’d take a closer look at the dress codes for Royal Ascot. Many of my followers on Instagram are attending and have been planning their outfits well in advance, but there are still a few last-minute ladies looking for outfits this week! Hat hire is a great option if you’ve left it too late to get a bespoke hat made or if you want a quality hat at a lower cost that you’re only going to wear once. Many of the milliners in my hat directory have hat hire options, or you could consult your nearest hat shop – the advantage of these is that you have the pick of hats from lots of great milliners all in one place. In London, X Terrace/The Old Brompton Gallery have a Royal Ascot/Summer wedding pop up shop. The Cotswold Hat Club is a new hat hire company with some pieces from top milliners, including Emily London, Sarah Cant, Bundle Maclaren and Martha Lynn Millinery. They also offer a membership for unlimited hat hire for 12 months for a one-off fee, which is a great idea for summer-season social butterflies.

Ascot has actually relaxed its style rules in recent years to include trouser suits and jumpsuits within the royal enclosure. They are aware that fashion evolves and are keen to embrace current trends. But there are still strict rules in terms of straps on dresses and substantial headpieces. Some people may not like such rules, but I’m happy for them to stay as long as possible. It’s entirely possible to find a fun and stylish outfit within these rules so there’s no need to resort to night club apparel! Dress and tradition are part of the fun of Royal Ascot. And as I say with any event – dressing appropriately is a sign of respect to your host and in this case the history and tradition that make Royal Ascot so special. Formal daywear is not something that is regularly worn by most people these days, so I think this is why some people sometimes find it hard to know what to wear – dressing up doesn’t mean wearing a party dress – the outfit should be appropriate for daylight hours not cocktail hour.

On consulting the Royal Ascot website, you will see the dress codes that should be followed for each enclosure. The strictest dress code is for the Royal Enclosure, which is relaxed a little for the other enclosures; e.g. strappy dresses and fascinators (if you must) are permitted elsewhere.

Royal Enclosure

The dress code for the Royal Enclosure is basically “formal daywear”, which is defined as:

  • Skirt/dress to be knee-length or longer.
  • Straps on dresses should be at least 1 inch.
  • Trouser suits are allowed, but they should be of matching colour and material.
  • Jumpsuits are allowed. They should be full-length to the ankle, with sleeves matching the regulations for dresses.
  • Hats should be worn. Head pieces are acceptable as long as the base is 4 inches (10 cm) in diameter.

What NOT to wear:

  • Dresses of the strapless, spaghetti strap, halter-neck, or off-the-shoulder variety (including bardot style dresses).
  • Fascinators.

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For the royal enclosure I would recommend tailored long sleeve dresses or skirt/jacket ensembles. For a really stylish elegant look, I prefer matchy-matchy ensembles, so stick to two colours. Black and white is such a classy colour combination for Royal Ascot. I think it’s good to get the balance right with the black/white ratio and patterns/details so that you come across more My Fair Lady rather than Cruella de Vil! I love this ivory wide brimmed hat with black sequin lace by Nerida Fraiman – a real statement number. Ascot is a great place to wear wide brimmed hats – the sort of hat you can’t wear seated unless you want everyone behind you to hate you! This hat is definitely one for wafting around the royal enclosure in style. I’ve matched it with a white cotton weave jacket with lace trim and asymmetric hem by Roland Mouret, and matching pencil skirt. Clutch by Aspinal of London, classic black suede courts from Boden and black/gold floral studs from Accessorize. A really chic, timeless and sophisticated look.

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All white is another classic choice and a great summery look for Royal Ascot. It’s not a colour that you can wear at weddings without raising eyebrows! So Ascot is the perfect time to work those pristine stylish whites. Just be sure to protect your personal space at the Pimms bar – one drink spillage and it’s ruined. This beautiful lace dress is by Claire Mischevani. I’ve matched it with a rose & net sideswipe hat from Juliette Botterill, nude accessories from L.K. Bennett and pearl drop earrings by A. B. Davis. A perfect royal enclosure outfit fit for a Duchess.

Queen Anne Enclosure

  • Not as formal as the Royal Enclosure, but a hat, headpiece or fascinator should be worn at all times.
  • Strapless or sheer strap dresses and tops are not permitted.
  • Trouser suits and jumpsuits must be full-length and worn with a top that adheres to the guidelines above.
  • Midriffs must be covered.
  • Shorts are not permitted.

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Another colour that’s a bit taboo to wear at weddings is red, so Royal Ascot is a great opportunity to go for bright colours and stand out from the crowd. This stunning silk rose headpiece by Rachel Trevor Morgan is a great match for the red/black floral dress from Hobbs, accessorized with clutch from Hobbs, courts from L.K. Bennett and stud earrings from Anne Sisteron.

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If you’re more of a floaty-flirty lady when it comes to dresses, something like this summery green frock from Keepsake the Label would be ideal – sharpened up with my favourite emerald green volute headpiece by Camilla Rose Millinery. This summer frock could be worn at many other summer soirees too – evening as well as day time (bag: Zara; heels: Gianvito Rossi; earrings: Monet Jewellery).

Village Enclosure

  • Less formal than the Queen Anne Enclosure, but a hat, headpiece or fascinator should still be worn at all times.
  • Strapless or sheer strap dresses and tops are not permitted.
  • Trouser suits and jumpsuits must be full-length and worn with a top that adheres to the guidelines above.
  • Midriffs must be covered.
  • Shorts are not permitted.

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I love summery boater-style hats – they will give your outfit the formal edge required but aren’t as dressy as the more flamboyant statement hats, so are perfect for the outdoor setting of the Village enclosure. This one is the Amherst straw boater with hand sculpted ice blue Lady Amherst feather by Louise Georgette Millinery. As the Village Enclosure is a largely outdoor area, a wedge shoe or block heel is advisable over a spiky stiletto. These sandals are by Oasis and the courts are Rupert Sanderson. Dresses by Goat Fashion and Alice & Olivia and clutch by Emmy London.

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Another great floral frock from Hobbs that’s great for all sorts of summer events, including the races. Pictured here with an elegant shell pink feathered headpiece by Rachel Black Millinery, bag by Zara and Faber Novella block shoes. Headpieces like this are a great choice if you want something discreet and are in a crowded area. Infinitely better than fascinators.

Windsor Enclosure

  • No formal dress code is required but racegoers are encouraged to dress for the occasion, so it is recommended that ladies wear smart attire with a hat or fascinator.
  • Fancy dress, novelty and branded/promotional clothing are not allowed.

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Again, a boater-style hat like this one from Eugenia Kim is an option for this less dressy enclosure. Or you could wear a discreet button headpiece like this one below from Vixen Millinery. Jumpsuit by Whistles, yellow dress by Top Shop; bags by Zara; shoes by Office and Dune.

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For more daily race-ready outfits head over to my Instagram page: @theladysmaid where I’ll be styling more last-minute looks before Royal Ascot next week.

 

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